In this short video, I break down the costs associated with a sales funnel and a salesperson, examine the comparable metrics, the pros and cons and which one I recommend first and why that is.
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This brief (4min) video explains why you should be using automation to handle your follow-up messaging and why it's impossible without it.
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When people ask me, "Why bother with automation? Why not just get more leads or run more ads?" I say it's all about the cost of acquisition and ultimately profit.
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Did you know...
- 67% of the prospective buyers that tell you “no” today will be ready to buy in the next year. — Gartner Research
- 80% of leads you consider to be “dead” will buy within 2 years. — Sirius Decisions
Read More…Tags: productivity, lead generation