Free Internet eCourse


mailI’ve been working on this for a while and now it’s available.

A Free Internet eCourse filled with over 40 reports, articles, advice tid-bits, best practices and more – and it’s yours for the asking…

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52 Videos Show You How To Generate a Traffic Explosion


Your website won’t matter a bit unless people visit … which is why TRAFFIC is vitally important. It’s an area many clients ask me about. So much so, I’d been meaning to develop a series of training videos to show you the steps involved in creating and keeping a torrent of traffic.

However, developing a series of videos – planning them, scripting them, recording them, editing and finally compiling them into an easy-to-use format is a BIG project. One that I’ve simply not had the time to attend. But I never stopped looking for a solution – remember, that which you focus on, you attract! So today I’m really excited to tell you about a video series I discovered which contains 52 short videos showing you exactly what to do and how to do it.

Traffic Generation Video SeriesThis Video Series Features:

  • A Collection of 52 Professionally Recorded Videos-This complete video series features a video on each of the fifty methods, as well as an introduction and conclusion to effective traffic generation.
  • Live Footage of Traffic Techniques in Action- You will get to see me as I show you, through live screen captured footage, many of the techniques in action.
  • Basic Traffic Techniques- You will learn the basic techniques that form the foundation of any decent traffic building campaign.
  • Advanced Techniques- You will learn about techniques and tricks to drive traffic that require a bit more effort on your part, but are totally worth it.
  • “Outside of the Box” Techniques- You will learn various techniques that advanced marketers do, but don’t talk about. Techniques that involve thinking “outside of the box”.
  • How to Move Your Web Business Forward- You will learn how to apply multiple traffic generation techniques and grow your business as you expand out to several websites.
  • How to Generate Traffic For Free- You learn multiple methods that won’t cost you a dime to implement!
  • How to Get the Super-Valued “Targeted Traffic”- You will learn how to focus on getting traffic that contains people “eager” to purchase your products. This is really important stuff!

I’ve seen the materials now, they’re good, in fact they were so good I bought the rights to them. And that brings me to a small detail. I wanted to give these to you, but I’m not allowed to – it’s part of the license. I must sell them, no exceptions… :(

However, I don’t give up that easily, and while the “suggested resale price” was $47 I decided to ignore that and offer the entire set for UNDER $10

The entire video series is available for instant download as a single ZIP file. One click unzips the videos to your  computer’s hard drive so you can watch them at your leisure. View these short powerful traffic getting videos in any sequence, and again whenever you need a quick refresher on traffic generation.

Click here for more details and GET YOUR 52 TRAFFIC GENERATION VIDEOS

The Benefits of Sharing Email Content with Social Media Sites


SUMMARY: “Social sharing” allows email recipients to share email content on popular social networks and other social media sites. Combining targeted email with the reach of social media opens a wealth of new opportunities for marketers.

Do You Agree or Disagree that Social Sharing…

Social sharing is a rapidly emerging email tactic. As this chart shows, about 80% of marketers agree that social sharing “extends the reach of email content to new markets,” and “increases brand reputation and awareness.” Approximately half of marketers surveyed agree that social sharing accelerates the growth of email lists and increases the ROI of email programs.

The missed opportunity here is the use of social sharing to generate more qualified leads. As a new medium, there are still misconceptions about social media’s value, as well as the value of sharing email content through social media. 
As this chart shows, only 31% of marketers consider social sharing an effective lead generation tactic. 

But when you combine targeted email with the scope of social media, new lead generation opportunities become available to marketers.

What type of email content works best to engage prospects in the socialsphere? One marketer told us, “As with any messaging intended to build a relationship with prospective customers, the email content shared on social media sites must not be sales-oriented. 

“We began sharing content that was heavily geared toward promotion. This was not effective in the social environment. We now concentrate on educational and informational topics that our prospects and customers will find interesting rather than on aggressive selling information. This is building a preference for our brand within the social communities we are reaching.”

*Source: MarketingSherpa

Almost As Good As A Sandwich Board


According to a new survey commissioned by 1020 Placecast and conducted by Harris Interactive, American consumers are receptive to opt-in mobile marketing messages from brick-and-mortar businesses. 42% of 18 to 34 year old cell phone owners and 33% of 35 to 44 year olds are at least somewhat interested in receiving alerts about sales on their cell phones from their favorite establishments.

Men are more interested than women:

  • 51% of men ages 18 to 34, and 34% of women of the same age range who own cell phones, are at least somewhat interested in receiving opt-in shopping alerts on their cell phones.

Only 1% cell phone owners currently receive alerts about sales at their favorite establishments on their phones, yet 26% would be at least somewhat interested in receiving such alerts, assuming they were permission-based. Food, entertainment and consumer products top the list of categories 

Of those interested in receiving alerts, 53% would be at least somewhat interested in being notified about restaurant specials around them.In addition, about 2-in-5 of these adults would like to receive alerts about sales for:

  • Movie/event tickets (43%)
  • Weather information (39%)
  • Clearance or liquidation sales (37%)

About another 3-in-10 of these adults would want to be alerted about:

  • Pizza (31%) Clothes (30%)
  • Fast food (27%)

About one quarter would want to be notified about:

  • Electronics (25%)
  • Music (24%)
  • Happy hour specials or bar and night club offers (21%)

The survey found that about 9-in-10 U.S. adults have made an impulse purchase when they were out shopping in a store based on a sale or a special near where they were.

  • 22% of adults owning cell phones make this type of impulse purchase at least once per week or more often
  • Among women with cell phones ages 18 to 44, 27% report making at least one impulse purchase a week
  • Among men 18 – 34, this number rises to 31%

Among cell phone owners in households with children under 18, 37% are at least somewhat interested in receiving opt-in alerts on their mobile phones. This number rises to 44% in households with children under age 6.

According to Kathryn Koegel of Primary Impact Research, “Many American consumers have their mobile devices with them all day long, including when they are shopping… reaching a receptive audience… presents a big opportunity to influence impulse purchases… “

*Source: MediaPost.com

[Video] The 5th Dimensional Business Alignment Process


Email is Social, and it’s Not Going Anywhere


When consumers want to share something from the Internet with their friends or family, such as a video, link or article, what methods do they use? While social media is gaining ground on email, the latter still dominates as a sharing tool.

“Is _______ going to put an end to email?” It’s a question we ask every few years when a new technology comes along. RSS sparked the last wave of discussions and, of course, now it’s social. Will social media affect email? Definitely. Will it kill the medium? Far from it. 

Email is the original opt-in tactic, while social and mobile are newcomers. And email works in tandem with most other tactics to increase engagement, deliver relevant content and build contact databases.

Dispelling the Myth that Social Media is going to Abolish Email

In the chart above, we take one view of how email is used to share information, because this activity is so central to social media sites. Email is dominant, even in this regard.

When we look at media use over the last 15 years, we see a pattern of aggregation and adoption rather than replacement. Some media suffer in the exchange, but none are eliminated entirely. More commonly, their uses become more refined. 

For example, we may find that Twitter and Facebook gradually reduce our use of email to convey quick messages and content to social groups, but it’s far less likely that social media will replace email for commercial transactions, receipts and the like.

*Source: MarketingSherpa

Flock This!


The Inversion Effect:

People Will Want Something 100 Times More If They Think They Are Not Supposed To Have It (A carefully crafted warning message telling people DON’T BUY THIS BOOK will triple its sales – A person can give others a friendly warning why they should stay away from a certain book and at the same time drop a couple subtle hints of what the knowledge could allow the reader to do or achieve and that will also triple the sales of the book) Marketers Who Tell People Not To Go Into The Money Making Info Business Actually Cause The Exact Opposite Reaction In Most Folks.

*This tip is part of the Herd Mentality Series of Marketing Advice.

Social Media is Challenging Email


Social Media is starting to kick email’s butt as a force-du-jour marketing channel. This chart shows 7 out of 10 people believe SM will compete more for peoples time and attention than ever before.