You’ve seen them in your social media streams … the artfully created “inspirational quote” with the tastefully chosen picture and the overlaid text nugget of wisdom – supposedly to inspire you.
Well they suck, they’re bad for you, and here’s why…Oftentimes they’re not created for you. I know, sounds weird. At first blush they look like they’re meant for you … but they not. They’re the content equivalent of crack cocaine.
Visually they give you a little shot of “happy hormones” when you see them and share them. You feel like you’re doing something positive.
But you’re not. You’re just helping the pusher (who created this crap) get more followers/likes/traffic etc.
These poisonous pieces of propaganda minimize your struggle because they often say something trite – like: “Be the change you want to see” or “Work until your signature becomes an autograph” but they fail to tell you how to achieve this change.
Therein lies the rub – they minimize how hard change is.
And to make it worse, the reader may even feel inadequate because they think they’re supposed to “just know” the answer – after all, this quote is being shared around as if it’s common knowledge!
Remember, if you want to be a smart ass, do it on your own time and don’t create condescending quotes that harm more than help.
Just my 2 cents.
Oh, and if you really want to make a difference, don’t just point out the problem or tell people what to do (in some high-handed fashion) TELL THEM HOW TO GET THE CHANGE YOU’RE TALKING ABOUT!