Web housecleaning…

August 30, 2008 by James · Comment
Filed under: General 

You may recall I had a column of links showing you the various Web2.0 place you could find me online. Well that list was getting a bit unwieldy and creeping further down the page as I joined more sites.

So, in the spirit of clear and simple, I dropped the list of links and moved them into a single web page called “web-footprint.” More importantly, I grouped the various links together so you can see the relationships I have implemented.

Take a look when you get a moment, I think you’ll find it valuable.

Online Social Networks, Are They All the Same?

May 10, 2008 by James · Comment
Filed under: Internet Marketing 

Recently I was asked if all online social networks were alike and what strategies would I recommend for a marketing approach. It got me thinking - after all this is a very popular subject and individuals and businesses alike are trying to leverage the power of social marketing.

Here’s the answer I gave:

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Social Marketing Has Come of Age - Again?

May 9, 2008 by James · Comment
Filed under: Internet Marketing, Strategic Content 

‘The pen is mightier than the sword.’ What a great line. Written no doubt by a pacifist I’m guessing, because I’m all for the power of the word (after all, in the beginning there was only the word…) but facing someone in battle armed only with a ballpoint pen… I’d run a mile - unless of course I was Bruce Willis or Stallone, then I’d win no matter what *grin*

But what has that go to do with the price of fish? Not a great deal other than the fact this annoyingly cute saying is in fact correct. Granted in physical combat it’s a no-win, but in today’s wired world where we communicate at the speed of thought, the sword is no match for the word.

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