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Authority, advertising and effective search. That’s what google is offering with Knols. Google Knol’s are new. They offer the apparent ease of unprecedented publication and distribution for your content. But what are they, how will they ultimately get used and will they survive long enough to make it into the mainstream of Internet Marketing? And for those interested in SEO/SEM there’s the million dollar question… do Knol’s get indexed by the search engines?

“What is a knol?”

A Knol is an authoritative article about a specific topic. It’s a single web page and it resides within the protected walls of Google’s dominion. Some experts are crying “foul” and claiming Google is a media company rather than a search company and is doing ‘this’ for the money, but frankly all the noise is somewhat moot. Google has already done it. The Knol is here, what we do with it, and what the implications are is still unfolding.

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Knol SEO is a popular new search phrase, and at the time of writing this post, I hold the #1 spot on Google for the phrase “knol seo“, and just in case Google sees fit to make a liar out of me, here’s a screen shot I just grabbed as proof

Why are Knols important?

It’s the old truism ‘content is king’ and Google proves making Knols to promote your business, products and services is a great way to achieve enhanced Internet Marketing exposure.  And unlike Wikipedia…

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Knol SEO is becoming a hot topic of discussion. People have begun to realize that a Knol is a web page and like all other websites it can benefit from good SEO and other Internet Marketing techniques. Want proof that Knol’s matter to the search results? Type in the words “elance” and “knol” and see what shows up near the top of the list. It should be this Knol. So what can you do to SEO and market your Knol? Good question…

Here are 5 Ways to Boost Your Knol SEO:

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How to Create a Google Knol - Free Video

Welcome to Google Knol’s the competing entry into the worlds (or is that words) of Squidoo, Hubpages, and Wiki. A Knol is a unit of knowledge. What makes them “cool” and very powerful is the subject for another post - but for now, know this: Google indexes the content and there is a sense Google will likely favor it’s own “content” above others… We shall see. In the mean time, here’s a video showing you how to create a Knol. Knol SEO/IM Tip: You can embed links in your Knol, and even Google adsense…

[Click here if you want me to Write & Make Your Knol for just $99]