Social Media Marketing Getting You Down?

Social Media Getting You Down?You know the story. You’re sitting in a “coffee shop” (wink) enjoying your favourite beverage with a friend and the conversation goes something like this:

“I need more business. I network, I run ads, I do social media … but it all takes so much time. And the follow up calls and emails take even longer. And to top it off, the busier I get, the more time it takes and the less time I have to actually deliver the work. It’s a vicious cycle!”As a friend I usually say something encouraging and sympathetic … but sometimes (if I’m feeling a little testy) I’ll go straight for the throat and ask this:

“So what are you going to do about it?”

Mostly they look dejectedly into their beverage and say something like, “I don’t know…”

“Well I do. You need to use automation. You need to systemize your marketing and that will free up your time and allow you to accept more business.”

A brief glimmer of hope flickers across their face, “tell me more …” they say.

More beverages ensue and I explain the power of breaking the time/task trap. I talk about how you can quickly implement simple systems to automate the bulk of your marketing whether it’s social media or other ads.

I describe my simple 3 part email “flawless follow up” system and explain how no lead is ever left behind. They smile. Basically, I tell them what to do … and if they’re good friends – I explain how to do it to.

I also encourage them to read a selection of free articles on my blog, and today I thought you might like to see a few of them yourself.

Here are the links:

Marketing Automation Software – The Key to Your Success

The Best Times to Post on Social Media

Ancient Memes and the Keys to Social Media Success

Marketing Your Business on Twitter

Social Media: How Engaged Are Your Customers


James Burchill

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