Integrated Social Marketing
Consumers Engaging with Online Video
2009 brought big changes and big growth for the online video market. Consumers viewed 33.2 billion videos in December, generating a 132% increase over the same period in the previous year. Google continued to own the market with its YouTube property but Hulu moved into second place with 3% of the online video market. comScore statistics show that viewing online video is a widespread consumer activity with an online participation rate of 86.5%.
Source: MarketingForecast
Author: Kathy Crosett
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| Print article | This entry was posted by James Burchill on February 9, 2010 at 8:40 am, and is filed under Internet Marketing, Video Marketing. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |