So earlier today I tweeted about Second Harvest’s Lunch Money Day – it’s this year on February 16th. Basically LMD is a grassroots campaign that asks us to support Second Harvest, Canada’s...

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Here’s something I wrote called the Whistleblower Report: A Short Story of Success With A Long Tail It ruffled a few feathers when I published it because it outlines my approach to marketing and...

I rarely get into politics here and it’s even more rare for me to have any interest or discussion about politics in the U.S. There are, however, times when politics are important to everyone, whatever...

I was teased as a child. I was slight, sensitive, and wore braces on my teeth. When I smiled, my canines showed clearly and because I wore prescription sunglasses I earned the nickname “Drak.” Back...

I recently read about a marketing firm that convinced a company to rework their brand. Apparently they did an excellent job on the brand makeover. The end result was flawless. The strategy amazing. The...

Google announced in mid-October that it was switching to encrypted search by default for Google users who are logged in when searching. The move comes with a lot of controversy and will change a few things...

Hundreds of top U.S. government officials had their personal Gmail accounts compromised. The problem wasn’t due to any security problem at Google, but with the way that these email accounts themselves...

According to a new Empathica study, reported by Richard H. Levey, men and women use social media differently, with more men citing looking for information as a primary goal (36%) than women (28%) when...

I’m often asked what makes SM a success. People ask if technology makes the solution: it does, and it doesn’t. If technical skill were responsible for social success, why do geeks often have...