Small Businesses Planning Techie Marketing

According to the Ad-ology 2011 Small Business Marketing Forecast, small business owners are increasingly optimistic overall, and 46% plan increased marketing spending in 2011, up from 29% who planned increases...
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Why 90 Day Tracking Cookies Suck … Sometimes

A 90 day tracking cookie sucks … sometimes. Permit me to explain. Cookies are (safe) tiny text files that some websites leave on your website when you visit. If you are in the business of promoting...
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The use of social media tactics for B2B

Participating on company-branded or managed social networks is the most commonly used tactic, with 87% of study participants indicating that they execute it. This is likely because of the ease of setting...
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Women Have Different Expectations Using Retail Social Media

According to a new Empathica study, reported by Richard H. Levey, men and women use social media differently, with more men citing looking for information as a primary goal (36%) than women (28%) when...
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Have you tried this local social media app?

SCVNGR is a game about doing challenges at the places you visit, right from your mobile phone. Go to http://iphone.scvngr.com or http://android.scvngr.com to get the free app. Playing SCVNGR is wicked...
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Can you read this QR code?

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Email and Social Marketing Top Budgets

A new StrongMail survey in late November, conducted by Zoomerang, reflects the attitudes of business leaders regarding their planned marketing budgets, priorities and challenges for 2011. The data reveals...
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Content Marketing More Important Than Ever

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New Print Book Is Now Available!

I’m pleased to announce my new “print book” is now available. In it I share the essentials of Social Media and 57 of my favourite Internet Marketing insights. This compendium of select...
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Beans – Just For Fun.

  Download now or listen on posterous beans.wav (255 KB) Found this on my hard drive last night. Couldn’t resist sharing it.
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