About James Burchill

James is a fan of practical "what" and "how to" information and enjoys showing you how to 'convert conversations into cash' using social media, online marketing and live events.

A completely different kind of #meetup

James Burchill's not-working meetup group Over the past 3 years I’ve been asked on many occasions to produce events or do things that I felt were not in alignment with SFN’s b2b networking and marketing mandate.

For instance I’ve been asked to organize a boat cruise, BBQ’s and other social-er functions.

I’ve been asked about coffee-clutch meetings, paintball, racing days, golf days, special luncheons, fundraisers and movie meetups. Heck, I’ve even had a few folks ask if I’d organize vacations! And until now I’ve not had a way I felt allowed me to share these cool ideas … without undermining the strictly b2b SFN model.

Announcing my new Not-Working meetup group: http://www.meetup.com/jamesburchill/

Here is where I will post events and meetups that don’t fit the norm of b2b networking and where the theme is much more social. For instance I’ve posted a new meetup about joining me for indoor skydiving on November 8th, and I’m thinking of inviting folks to share my love of movies this coming Friday with the launch of Keanu Reeves new action thriller John Wick.

So if you are interested in connecting more “socially” then checkout my new not-working meetup group, I think it’ll be funner ;-)

James

Practical Email Marketing Ideas For All Purposes

If you would like to increase the number of people that are on your network but you don’t know how to do this, then you’re at the right place. This article contains tips in developing your email list and how to create relevant content to deliver.

TIP! Do not send emails that were unsolicited. If you send emails to those who never signed up for them, they are likely to report your messages as spam.

Never send out emails that are unsolicited. People who receive your unsolicited marketing messages may report them as spam. This is terrible for your business’s reputation and might even get your IP address blocked by some ISPs.

Do not ever send emails with headlines such as ‘Buy now”! Stay away from harsh sales techniques such as bombarding them with the need to immediately “Buy Now!” When you send out too many emails, customers will regard them as spam, and will be less likely to make a purchase from you. They will know that you only care about selling services and products, you want to have a good relationship with them and be considered a professional. Your customers will be thankful for this, and there’s a good chance they’ll make a purchase.

TIP! Only use email marketing to target people who have give you permission to contact them. Sending emails to people who didn’t request them is called spamming.

Before sending your email, take a step back and proofread it. It is imperative that your emails be error free. Before sending the message to people, be sure that it is laid out correctly so it has its intended effect on the readers. Also, check any links you include in the email to ensure they work.

Only send email to customers after they have agreed to receive your mailings. When people receive unwanted emails, they consider them to be spam which they ignore or delete. Recipients never even glance at their contents. Violating your ISP or web host’s policies can lead to major catastrophe.

TIP! Don’t send emails to people who have not given their express consent. People will not take your business seriously if you send spam.

You should always have permission before emailing any individual. If your emails are considered spam, you won’t be taken seriously. It could go as far as people not desiring to do business with you any longer.

The information presented here has provided you with an understanding of how to become successful with marketing with email. Remember the information listed, and do it!

Better Handle Your Time With These Tips

Time management is a skill we should all learn. There never seems to be enough hours in a day to get everything done you have set out to do. There are many techniques to manage your time better. Consider this article your starting point, and you will begin to see a real difference in the quality of your life.

TIP! A calendar is very handy when you are working on time management. Paper calendars are great for many people because you can write on them.

Think about using a timer. If you wish to focus on a task, set a timer for the length of time you wish to spend concentrating on the task at hand. Use the timer to schedule regular breaks until the work is done.

Staying a day ahead of schedule at all times is an excellent way to manage your time. If possible, plan the following day before the present one ends. A great way to complete each day is to create a task list for the following day. When you see your tasks in front of you, you can easily start work.

TIP! Focus on each task to better your time management. You cannot do everything the right way when you are multi-tasking with too many things.

If you hope to do better time management, then you need to use a calendar. Many people like the convenience of writing on paper calendars. Other people like electronic calendars because they can access it through their phone or computer. No matter what type of calendar you use, you will find it is an effective time management tool.

If you are frequently late or behind, you should pay more attention to deadlines. Take care of the task in advance to meet the deadline. Stay on track and you will be as efficient as you can possibly be.

TIP! If you have a hard time with time management, plan out your day in advance. Pre-planning can reduce your stress and help you feel more organized.

Begin every day by taking a look at your schedule, making sure it is well organized. This will help you to see the big picture. Spend some time looking over your day’s plan to make sure that you will be able to accomplish it all.

When you make your daily schedule, don’t neglect to leave the room for possible interruptions. If there are phone calls that my come in or traffic, you may be totally thrown off by it. Make sure that you are prepared for these.

TIP! When you feel like you have problems with time management, consider how you are spending your time. Do you use it effectively? Check your voice mails and emails only when you have set aside time for them.

Discriminate between important and unimportant tasks. A lot of the time, you’ll find that things that aren’t important take up most of your time. Prioritizing tasks can help you manage your time and spend it doing the things that are important. Make a detailed priority list that will show you exactly what needs to be completed by order of priority.

Managing time can seem difficult, but when you know the basics, you’ll see that it isn’t that hard. Using the advice you’ve read here, you’ll find your days more fulfilling. That will ensure you have more free time available.

The Power Of Video Marketing Can Drive Your Business

Are you one of the millions of people interested in starting an online career using video marketing but are uncertain where you should begin? Have you heard about it, but just need some solid advice? This article can help. Keep reading and make video marketing a new skill.

TIP! Don’t be afraid of video marketing. Anyone with a camera and a sturdy tripod can make a video to post online.

Quantity and quality must both be considered when making videos. Posting new videos all the time will draw people to your site to see what new stuff you put up. As you cover more topics, you’ll attract a wider audience.

Give your customers some awesome content and your video may go viral. It’s not necessary to have the latest equipment in order to succeed in this arena. If the information is quality, the video effects don’t need to be. It is still a good idea, however, to buy a good camera if you can afford one.

TIP! You should include screenshots of your web pages in your videos. This gives viewers a glimpse of how your website looks.

An excellent method of creating video content is working collaboratively with others. Do not feel compelled to use coworkers. Friends and family can be a great source of creativity that often goes untapped. Give your team members their few minutes of fame by listing their names in the credits at the end of the video.

Your content must be engaging. When putting together a video to market your business, make your video interesting, fun and innovative. Millions of people visit YouTube every day, but people won’t watch your video if it doesn’t interest them. People want interesting videos with valuable information, not boring commercials. You can build your traffic continuously by having enjoyable, engrossing videos.

TIP! When you are posting marketing videos you want to choose your titles carefully. A relevant and powerful title can help draw viewers to the videos.

Don’t try doing it all alone. It can be difficult to come up with interesting ideas and angles for ongoing video marketing. Get ideas from friends, family and staff through brainstorming sessions. Regularly ask people for feedback and suggestions that they might have, so new ideas are always pouring in.

As you have seen, it isn’t too hard to make a marketing video. You just need to read up on some information and utilize them in your campaign. The myriad of daily Internet viewers watch a heck of alot of videos. You can start attracting those people today.

Great Tips For Getting The Most From WordPress

Read this article for more information on starting your own blog. Maybe you are already blogging with WordPress, but believe you can get more out of it. There are many things involved in making a blog or website more attractive. Use this advice for a better WordPress site.

TIP! If your post has a long title, make sure your permalink is clean. A lengthy URL would be created by a title like “How Wild Children Can Be Made to Behave by Outsmarting Them.

Remember to clean up permalinks. Use only the most important keywords so that your URL isn’t too cumbersome. Rather, seek out keywords in the long URL and create a shorter permalink for it.

Use Alt and Title when you are using WordPress. This allows you to add words to your images. These areas give you more space for SEO keywords for your site, while simultaneously letting visitors know what the images are, in case they do not see them.

TIP! Educate yourself on WordPress before you get started. When you plan ahead, the better your site will be.

It is easy to use WordPress to add video blogging to the website. This will take a while, but the benefits are great. Most Internet users are very visual. Videos are great at getting points across that words can miss.

Make sure you learn everything you can prior to installing WordPress. You will be more successful if you make a good plan before you begin. Research SEO, WordPress and content generation before starting to develop your site.

TIP! Make a posting schedule for yourself. You may actually do it, if you set a time.

When you are set to post, set a schedule. By developing a schedule, you will remain motivated. In fact, you have the option to write all of your posts in advance and schedule them to be published at regular intervals.

Eliminate any comments or content that detracts from your site’s purpose. That way, the site stays suitable for the interested folks who read it. Akismet is one of the better plugins for filtering out spam.

TIP! Clean everything that adds no value to your site, such as extraneous comments and content. This keeps the site easily usable to the honest viewers.

Work on creating a better greeting for the top of your WordPress website. A good greeting is more intimate for visitors and can relate to how this visitor found your blog. This is much less robotic, which makes things accessible through the plugin.

You shouldn’t pick a username such as “admin”. This will make your site vulnerable to bots that want to attack it. This creates an unnecessary security risk. Look at your users page and delete any usernames that are “admin” or “administrator”. Select a different user name.

TIP! Make sure the URLs for your posts do not have special characters in them. This can hassle those search engines, so the characters are best removed.

Make sure you are always using the latest WordPress version. Updates usually contain patches that solve security issues and get rid of vulnerabilities. Older versions can make you vulnerable to malware. So, you should keep your WordPress program updated to minimize security breaches.

Running a successful blog is the result of many things. If you know which plugins to use and have great content, you will have a far more attractive blog. This article was written to help you understand some of these tricks. Now start putting this knowledge to work on your site so more people look at it.

Having A Hard Time Making Money Online? Check Out These Tips!

You will need to do your homework if you want to be successful at making money online. Use the article below to get the assistance you need. It should point you in the right direction, and help you to start making money online in no time at all.

Watch out for scams. There are many ways to make money, but there are also scams. Investigate each opportunity and read reviews before beginning to work for a company.

To generate money on the Internet, you must first discern your niche. Do you love to write in your spare time? Become a content writer. Do you like doing graphic design? If so, there are lots of people who would be happy to hire you. Looking inside yourself can help you figure it out.

TIP! If you are a writer, consider writing on a revenue sharing website like Squidoo or InfoBarrel. You can write about anything you’d like (as long as it’s in good taste and legal), and you’ll make a portion of the income for the post.

If you enjoy writing, take a look at revenue sharing sites. These sites will allow you to write about whatever you want and you will get a cut of incoming revenue. They also have affiliate opportunities with Amazon, making it potentially even more lucrative.

Complete surveys for money. There are plenty of surveys available on the Internet.. These are a good source of online income. However, they usually don’t pay much. However, these things are easy and the cash you could make will surely add up.

TIP! Make a regular schedule for yourself. Your income is absolutely tied to working hard daily.

If you are serious about making money online, you must be able to prove your identity. Most websites that offer pay for work need to verify your identity just like any other employer. Make sure to get some digital copies that you can supply during application process. This will speed things up.

Money Online

TIP! Before you begin work, think of how valuable your time is. If are going to to a certain job, what do you want to make per hour? If you are willing to work for a small amount, you’ll never be able to make more.

You really can make money online, and to get started you only need to do a quick Internet search on “make money online.” There will be many different things you find. When you see something you think you would like to do, check into it further. See to it that you are cautious when dealing the company that you choose.

Find something simple for your relaxing time. Tasks that do not require a great deal of attention can be found online. Using a website like Mechanical Turk for small tasks are great for this. Do a survey while watching your favorite TV program. You might not get rich this way, but you’ll profit off of your free time.

TIP! With regards to earning money online, never pay a fee to make money. A legit business won’t charge you anything to work for it.

It can be time consuming to learn about making money online. The best thing you could do is to find people that are into the same things you are and ask them for advice. Get with a guru, chat, and ensure the legitimacy of the websites you’re on. With good information and a curious and open mind, you can learn all you need to know to make money online.

It can be difficult to make money online if you are not sure of how to get started. Learn more and ask for advice from people who have made money online. These ideas that were given to you will help you to find a satisfying career path.

Tips On How To Write An Interesting Blog

Everyone, from authors to reviewers to businesses, has a blog nowadays. It seems there are bloggers and running a blog everywhere you turn. But, creating a successful blog takes planning and making important decisions. With some hard work and using the tips presented here, you can see your little blog grow from a small, loyal band of readers to a readership in the thousands.

TIP! Don’t overuse things like plug-ins, ads, images, or keywords. Doing so will only get you flagged by a search engine, and it will erase all of the hard work that you are trying to do.

Blog often. A common mistake among new bloggers is creating a blog, but updating it infrequently. Readers become bored when they must wait too long for a new update. Once is a week is good for both updating blogs and sending out emails.

Don’t copy anything you see. Plagiarism is really serious, and it can make you lose credibility by doing something like this. While even an amateur writer can find success in running a blog, showing your passion through unique content is the only way to reach your goals.

Draw Readers

Make your blog stand out. Unique content will draw readers. Providing information that is difficult for people to find will also draw readers. Write about a unique hobby or experience. You can even provide detailed, specific information that readers who are into a particular topic long for. The idea behind this is to give potential visitors a reason to visit your blog as opposed to all the other ones out on the internet.

TIP! Always strive to be real. Don’t be a “know it all”.

Do not be long winded in your blog posts. Providing the detail your readers are seeking is important, but too much information can be boring. Those that read blogs aren’t likely to appreciate a Shakespearian ability to describe the most mundane details of a setting. They want to get to the heart of the matter!

Consider occasionally inviting guests to post content on your site. This can help you foster a good relationship with another blogger, and that could be helpful. Do not underestimate the power in having good relationships with others. You might need a favor in the future, and the blogger with whom you’ve been exchanging guest posts might be happy to help you.

TIP! Make sure posts are brief and concise. While you still have to provide enough detail to inform your readers, overly long and wordy posts will bore your readers and drive them away.

Update your blog as often as possible to give regular readers more reasons to return. As a very general rule of thumb, a daily post is the minimum for a good blog. If this is intimidating to you, try to come up with a few weeks’ worth of writing prior to taking your blog live. This can help to provide you with interesting content to post on days or weeks when you’re not feeling quite as motivated to write.

Don’t let comments and feedback affect you personally. Regardless of the topic or your thoughts, there is always someone who will see it differently. Improve your blog by taking constructive criticism to heart. If the criticisms are harsh or baseless, simply respond politely and do not engage further. This will demonstrate that you are a mature blogger, which will positively affect your readership.

TIP! Your blog will benefit greatly if you can convince well-known bloggers to make guest posts for you. This will enhance your site’s profile and improve its content.

As you have seen, blogs have a major presence on the Internet. Bloggers have many reasons for creating their blogs, but they all have a common purpose in that they want to promote a certain point of view. Use the helpful tips and advice you have read in this article to assist you in creating a blog that targets your intended audience.

Expert Suggestions For Facebook Marketing That Really Works

Social media is something that has become very popular in the last few years and that’s why Facebook marketing is a good idea. If you are thinking about using this marketing method, you should know some thing before beginning. Read through the advice that this article contains to help you get started.

TIP! Having a contest is a good way to glean fans. Prizes will open the eyes of potential customers out there.

You need to interact with your customers so that you are in touch with them. Pay close attention to your followers and what they want. You may be able to use their tips in the future. Don’t ignore fans since they happen to be the reason for your success up to now.

One method for generating interest in your business is by having a giveaway. Get people to join by enticing subscribers with some free items. Let people know who won by announcing it on your profile, and use this strategy again if you wish to get additional subscribers later on.

TIP! Reply to everything written about your company, be it on your page’s wall or elsewhere on Facebook. Keep an eye on your all and any twitter messages that contain your company handle.

Give Facebook advertisements a try. Posting to your page will only get you so far. Purchasing Facebook ads will help you reach your goals. They cost very little and can have a big impact.

Be sure there is not too much spam on your Facebook page. Look for the filters that allow you to easily remove it. Keeping vigilant and using all of the tools available to you to prevent spam can help your business to flourish.

TIP! Be sure to link all content published online back to your Facebook page. If your site has a blog, include a summary and then link the posts automatically via your Facebook.

Answer questions and comments quickly. Thank people if they have contacted you, and follow it up with an answer to whatever they have asked you. Never hesitate to share links to the site if there is an article that is on point in answering their question.

Always keep your current customers in mind. Lots of folks worry so much about attracting new followers that the previous customer group falls by the wayside. You have to respect your audience if you want to be successful with Facebook marketing. This will boost engagement and build your relationships.

TIP! Make your page stick out. High quality pictures and appealing colors are essential.

As you should be able to see now, it isn’t hard to get Facebook fans interested in your services or products. It will take time for your marketing campaign to show results, so stick with it. Exercise patience and use all the tips you’ve learned here to your advantage.

Useful Tips To Generate The Very Best Leads

Running a business requires you to generate leads. The best way to go about finding consumers, is to know how to create leads. To discover more about generating leads effectively, keep reading.

TIP! Always think about consumer buying cycles. Consumers typically look for information after considering your offer, then making the buying decision afterward.

Make sure that your landing pages are targeted and direct. Landing pages that get targeted to exact ads that lend them are more effective for traffic generation that a standard website. They get the information that they were searching for this way. If you place a contact form on that page, it will certainly help generate leads.

Utilize consumer feedback and case studies to produce a larger number of leads. If customers feel good about their purchase, they are a lot more likely to buy from you. Use studies and data that bolster your product and make customer testimonials a part of this.

TIP! If you’re someone that into digital advertising, make landing pages for the potential leads you may get. Using landing pages for the targeted ads that your leads see instead of general websites is much more effective.

Understand lead values. Some leads are not appropriate for your current campaign. Which target audience are you after? Don’t market to anyone else. Targeting the correct leads means greater success with each campaign.

Don’t forget phone sales. Call to see if there is anyone who needs what you have. You never know who will be interested in what you are selling. No mater what you sell, somebody out in the world wants exactly that, so get calling now.

TIP! Look at customer reviews when you are trying to get leads. If there is data supporting your claims, people will buy from you.

Talk to local businesses if you think you can sell to them. For instance, a personal organizer could give organizational tips. Diet planners can offer great tips to offices about better eating while working. What professionals could learn from you?

Tailed Keywords

TIP! Know about lead values. Some leads will not be right for the campaign you are working on.

When you’re looking to find keywords to help you with lead generation, long-tailed keywords can help. Do not use too many long-tailed keywords though. Experiment a bit, adjust them as required, and you will soon have just the right ones.

See if you can find any local leads. These are groups made up of different business owners that share leads with each other. You may be surprised at who can help you find leads. While this is going on the client may tell you they have a tooth problem and get the favor returned.

TIP! Consider privacy and opting out when sending out a newsletter. People who have opted out or chosen not to receive any benefits you offer should not be followed up.

You are going to find out how lead generation becomes quite easy when you have the right techniques and strategies. Use the advice located above and begin attracting new customers to your business. This will lead you down the path to success.